Apple Music’s latest update in iOS 26 introduces a wave of new features that enhance both the listener experience and the backend tools used by artists and distributors. For musicians using Octiive to distribute their content to Apple Music, here’s a breakdown of what matters most from the June 2025 update.‍

Public relations might sound like a luxury for major label artists — but in 2025, smart indie musicians know that effective PR is one of the most powerful tools for building a music career.

Spotify isn’t just coming for your ears anymore - it’s coming for your eyes, too. In a bold shift that’s turning heads across the creator economy, Spotify is actively courting YouTube content creators with six- and seven-figure deals to bring their video shows over to the platform. The twist? These deals are non-exclusive, meaning creators can still post on YouTube, TikTok, or wherever they’ve built their following.