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The future of music just took another unexpected turn. Last week, producer and cultural icon Timbaland announced the launch of Stage Zero, a new entertainment venture focused entirely on AI-generated artistry. Its debut? TaTa, an AI-created artist described not as a digital gimmick, but as something far more ambitious.

Ehson Hashemian is a singer-songwriter and multi-instrumentalist from Southern California whose music blends heartfelt storytelling with a deep sense of artistic evolution. From an early age, Ehson found his voice through song, beginning as a vocalist in adolescence and quickly honing his skills as a songwriter and instrumentalist.

Welcome back to our Glossary of Music Terms series, where we break down the sometimes-intimidating lingo of the music business. So far, we’ve tackled Distribution, Recording, and Live Performances. Now we’re diving into Streaming — the engine that drives the modern music economy.

German artists are making serious waves on Spotify — and it's not just major label names riding the tide. According to Spotify's latest Loud & Clear report, royalties generated by music from German artists on the platform hit $520 million USD in 2024, marking a 17% year-over-year increase.

At the crossroads of music and activism stands OBONG PRIESTO — a trailblazing artist, creative visionary, and passionate advocate for freedom and social justice. As the founder of The Plight Messenger’s Band, OBONG PRIESTO is not just making music — he’s creating a movement.‍

We’ve already decoded the jargon around distribution and music releases. Now, we’re diving into the world of marketing, where buzzwords fly fast and strategy makes all the difference. Whether you're planning a release rollout, building your brand, or plotting your next social media takeover, understanding these terms will help you promote your music like a pro.