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September 16–19 | St. Pauli, Hamburg
Every September, the streets of Hamburg's St. Pauli district turn into Europe's biggest club festival and one of the most important meeting points for the international music industry. Across four days, Reeperbahn Festival brings together hundreds of showcase concerts, conference sessions, art and film programs - and thousands of artists, labels, distributors, tech innovators and industry decision-makers from all over the world.
This year, Octiive will be there - and we want to meet you.
Our team will be on the ground in Hamburg throughout the festival. Whether you're an independent artist looking for the right distribution partner, a label exploring new ways to get your catalog to DSPs worldwide, or a potential partner in the music tech space — we'd love to connect in person.
Want to set up a meeting? Simply reach out to support@octiive.com and we'll find a time that works.
A highlight of the week: our CEO Mershad Javan, Head of Europe and Africa at GoDigital, joins the panel "Fund Your Vision: The New Landscape of Artist Finance" at MUSIC FRONTIERS, the forward-thinking music tech conference taking place as part of Reeperbahn Festival.

Thursday, September 17 | 15:55–16:55 | schmidtchen
The traditional record deal was never the only path — it was simply the most visible one. Today, catalog financing, fan investment platforms, streaming royalty advances and co-operative ownership structures are moving from fringe experiments to mainstream options, giving artists more choice and more control than ever before.
Mershad will share his perspective alongside Turo Pekari (Copyright Delta / Music Tech Europe), Tom Tyler (Rezonate Music) and Emelie Olsson (Corite & Aflow) -. exploring the funding models that let artists build sustainable careers without signing away their future.
Reeperbahn Festival has always been where the future of music gets discussed first. We're proud to be part of that conversation - and we're looking forward to a week full of great music, honest conversations and new connections.
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